Department:
Content
Purpose:
To lead the management and growth of our YouTube channels.
Profile Overview:
This role involves content strategy development, audience engagement, performance analysis, and collaboration with content creators. The ideal candidate is a YouTube enthusiast with experience in content operations and a strong grasp of digital media and analytics.
Key Responsibilities:
- Upload videos to the organization’s YouTube channels, ensuring they are properly formatted, titled, tagged, and described.
- Ensure that videos meet quality standards and adhere to YouTube’s community guidelines.
- Plan video release schedules and coordinate content calendars.
- Optimize video titles, descriptions, and tags for search engine visibility and audience engagement.
- Implement best practices for video thumbnails and metadata.
- Monitor and respond to comments and engage with the YouTube audience.
- Encourage user interaction and community building.
- Analyze YouTube analytics to track key performance metrics.
- Use data to make informed decisions about content and audience growth strategies.
- Implement search engine optimization (SEO) techniques to enhance video rankings.
- Explore and implement monetization options, such as ads, sponsorships, and merchandise.
- Maintain documentation of content and operational processes.
- Stay updated on YouTube policies and regulations.
Job Experience:
- Freshers can apply.
- Internships are OPEN.
Qualification & Skills:
- Proven experience in YouTube content management or digital media.
- Strong knowledge of the YouTube platform and its algorithms.
- Excellent communication and project management skills.
- Familiarity with copyright and intellectual property rights related to YouTube content.
- Analytical skills and the ability to interpret data to inform decisions.
- Basic video editing skills to make minor edits or adjustments to videos, if necessary.